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The Champion Group

Hampshire Loopy

Super six aim to be champion fundraisers

THEY are keen cyclists who are used to piling on the pedal power – but now six riders will really be going the extra mile and then some as they take on a marathon charity challenge.

The Champion Group, based in Wella Road, Basingstoke, have chosen to support Hampshire and Isle of Wight Air Ambulance (HIOWAA) as their charity of the year, and the community-focused company is bidding to raise as much money as possible in 2023.

One of the fundraising feats will take things to a new level as six cyclists are gearing up to take on a mammoth one-day trek – and the team are proud to launch the ambitious ride to mark World Bicycle Day on Saturday, June 3.

Kevin Croombs, group accountant at the award-winning construction industry company, said:

Sponsors are already signing up, and anyone who wants to find out more, or sponsor the individual riders, can go to

The team have also received great support from Fyffes, in Basingstoke, as the company will be providing them with bananas to help keep them fed and fuelled.

Hampshire and Isle of Wight Air Ambulance Director of Income and Engagement Keith Wilson said:

We are in awe of anyone who takes on such an adventurous and gruelling fundraising challenge for our charity. The team at The Champion Group can be sure that their efforts will directly impact lives in the region, and they have the support from us and our patients who so desperately need our help.

To find out more about the amazing work that is done by HIOWAA, go to


Note to Media: If anyone is interested in interviewing Kevin or one of the riders, please contact

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